Apple has officially launched its digital wallet service, Apple Pay, in India, marking a significant expansion for the tech giant's financial services division. The rollout enables users across the country to link their credit and debit cards to the Apple Wallet app on compatible iPhones, iPads, and Apple Watches.

Once configured, the service allows for secure, contactless payments at retail locations that support NFC technology, as well as seamless transactions within apps and on websites that accept Apple Pay. To set up the service, users must open the Wallet app on their device, select the option to add a card, and follow the on-screen prompts to verify their credentials with their respective banking institutions.

While the service is now available, its utility depends on the participation of individual Indian banks and the availability of NFC-enabled point-of-sale terminals at physical merchants. Apple has emphasized that the service utilizes device-specific numbers and unique transaction codes to ensure user privacy and security, meaning actual card numbers are never stored on the device or Apple servers. This launch positions Apple to compete more directly with established digital payment platforms already operating within India's rapidly growing fintech ecosystem.