BBC Sport has expanded its digital sports coverage by launching a daily trivia initiative titled 'Flex your football brain.' The feature is designed to engage readers through interactive challenges that test their historical and current knowledge of the sport.

Participants are invited to engage with three specific quiz formats: 'Who Am I?', which typically involves identifying a player based on a series of clues; 'Five in Five,' a rapid-fire trivia round; and a 'Brainteaser' segment. These quizzes are presented as a recurring daily activity for sports enthusiasts. While the platform focuses on providing entertainment and engagement for football fans, the initiative serves as a way to increase user interaction on the BBC Sport website. No specific competitive or prize-based elements were mentioned in the initial announcement, positioning the content as a casual exercise for fans to measure their own expertise.