The Big Issue, a publication sold by individuals experiencing homelessness or financial instability, has reported a notable downturn in sales linked to the recent heatwaves across the United Kingdom. As temperatures have climbed, the organization notes that potential customers are avoiding outdoor areas, leading to a reduction in the number of people available to purchase the magazine.

According to reports, some regions have seen sales figures drop by as much as 30%. The decline is attributed to a shift in public behavior, as people prioritize staying indoors or in cooler environments rather than walking through city centers where vendors are typically stationed. This drop in sales directly impacts the income of the vendors, who rely on the magazine as a primary source of earnings. While the organization has not yet announced specific emergency measures, the data highlights the vulnerability of street-based income models to extreme weather events, which are becoming increasingly frequent in the region.