For over 15 years, Ewan Murray, a journalist for The Guardian, and Ewen Murray, a golf commentator for Sky Sports, have dealt with frequent cases of mistaken identity. The confusion stems from their shared names, which often leads to viewers directing praise or criticism to the wrong individual.

A notable example of this occurred in 2011 following a Sky Sports broadcast. During a tournament in Dubai, Ewen Murray criticized golfer Tiger Woods for spitting on a putting green. The commentary prompted an angry email from a viewer in Arizona, who sent their complaint to Ewan Murray at The Guardian instead of the intended recipient. Ewan Murray notes that this is a recurring issue, as the public frequently conflates the two figures due to their similar names and involvement in the golf industry.

While the situation has occasionally led to humorous misunderstandings, it highlights the challenges of digital communication where viewers often reach out to public figures without verifying their specific professional affiliation. Both men have acknowledged the long-standing nature of this confusion, which continues to persist despite their distinct roles in sports media.