According to reporting by Maggie Haberman, shared in an interview with Axios, approximately 70% of President Trump’s attention is directed toward physical projects, including gilding, construction, renovations, and the creation of monuments. Haberman, who co-authored a book on the administration, suggests that this preoccupation with "beautification projects" and tributes to himself consumes a vast amount of the president's mental bandwidth.

Haberman emphasizes that this behavior is unique in American history, stating that there is no precedent for a sitting president to dedicate such a substantial portion of their time and energy to projects designed in their own name. The report characterizes these efforts as a central component of the president's current focus, moving beyond traditional policy or legislative concerns to prioritize his personal legacy and the physical aesthetic of his surroundings in Washington.

While the report provides a specific estimate of the president's "mindshare," it does not detail the methodology used to arrive at the 70% figure, nor does it provide a counter-perspective from the administration regarding how they prioritize the president's daily schedule. The narrative centers on the idea that these projects serve as a primary driver of the president's decision-making and daily activity, framing them as a defining, albeit unusual, feature of his presidency.