Roku’s first-ever line of OLED televisions is currently seeing a price reduction as part of Amazon's October Prime Day event. This promotion marks the return of a deal that had previously expired roughly one week ago.

The 55-inch Pro Series OLED model is now priced at $699.99, representing a 30 percent discount from its standard retail price. Additionally, the 65-inch model is available for $799.99, which reflects a $400 reduction from its list price. Both television models feature a native 120Hz refresh rate, which is marketed toward gaming enthusiasts. Furthermore, the units are equipped with four HDMI 2.1 ports to support 4K gaming at full refresh rates, along with compatibility for Dolby Vision and HDR10 Plus. Each purchase includes a backlit Roku remote control.

While the Verge reports these as the first OLED TVs produced by Roku, the article focuses primarily on the technical specifications and the current promotional pricing available exclusively through Amazon. There is no mention of competing retailers or whether these specific discounts are mirrored elsewhere, leaving the consumer with a singular view of the current market pricing for these specific units.